Salma Shah, born in the United Kingdom to Pakistani immigrant parents in the 1960s, has emerged as a respected figure in politics, media, and business. Her multicultural upbringing shaped her adaptability and vision, later fueling a career that spanned journalism, government, and corporate leadership. Educated and trained within Britain’s vibrant political and media landscape, she became a Special Adviser to Sajid Javid during his tenure as Home Secretary. Shah went on to establish Kraken Strategy Ltd, guiding organizations through public affairs and communications. She is also celebrated for authoring Diversity, Inclusion and Belonging in Coaching, shortlisted for the 2023 Business Book Awards. Today, Salma Shah: From Government Adviser to Diversity Champion and Corporate Leader reflects her legacy of influence, resilience, and advocacy.
Early Life and Background
Many people ask, where is Salma Shah from? She was born and raised in the United Kingdom, the daughter of Pakistani immigrants who moved to Britain in the early 1960s. Her upbringing in a multicultural household gave her the adaptability and cross-cultural understanding that shaped her professional worldview.
Her heritage also grounded her in values of resilience and ambition. Growing up, she became deeply aware of the challenges faced by minority communities, which later inspired her to advocate for inclusivity in leadership and business. This is one reason why the story of Salma Shah: From Government Adviser to Diversity Champion and Corporate Leader resonates so strongly today.
Government and Policy Career
One of Salma Shah’s most defining roles was her career in UK government. She worked as a Special Adviser across multiple departments, including the Department for Culture, Media and Sport (DCMS), the Department for Business, Innovation and Skills (BIS), and the Ministry of Housing, Communities and Local Government (MHCLG).
Her most notable role came when she served as Special Adviser to Sajid Javid during his tenure as Home Secretary from 2018 to 2019. In this capacity, she provided political strategy, policy advice, and communications guidance at the highest levels. This period solidified her reputation and exemplified her transition into becoming Salma Shah: From Government Adviser to Diversity Champion and Corporate Leader.
Media and Journalism Journey
Before her government service, Salma Shah established herself in the media industry. She worked as a producer for BBC Radio 4’s Today Programme, one of the UK’s most respected news platforms.
Later, she became a frequent political commentator, appearing on ITV’s Good Morning Britain, Sky News, Newsnight, LBC, and writing for The Independent. Her ability to explain complex issues in a relatable way earned her recognition as a trusted voice in British media. This visibility played a key role in shaping her wider influence as both a public speaker and thought leader.
Entrepreneurship: Founding Kraken Strategy
After her time in politics, Salma Shah embraced entrepreneurship by launching Kraken Strategy Ltd, a consultancy specializing in public affairs and communication strategy.
Through her firm, she advises organizations navigating political, regulatory, and reputational challenges. Her entrepreneurial success highlights the theme of Salma Shah: From Government Adviser to Diversity Champion and Corporate Leader, showing how she translated her government expertise into business innovation.
Corporate Leadership and Board Roles
Salma Shah also holds influential roles in corporate governance. She serves as an independent non-executive director at Mitie plc, where she chairs the ESG Committee, focusing on sustainability and ethical business practices.
Additionally, she is the Senior Independent Director on the board of Heylo Housing, where she contributes to its Audit & Risk Committee. These leadership roles reflect her ability to balance government experience with corporate responsibility, cementing her as a trusted figure in boardrooms.
Championing Diversity and Inclusion
Perhaps one of the most powerful aspects of her work is her commitment to diversity, equity, and belonging. She founded the Mastering Your Power program, a certified coaching initiative that helps organizations embrace inclusion at every level.
Her coaching framework has been widely adopted by corporations and educational institutions, proving her influence beyond politics and business. This role as a diversity champion adds depth to the title Salma Shah: From Government Adviser to Diversity Champion and Corporate Leader, showing that her legacy extends to reshaping organizational culture.
Authorship and Thought Leadership
In addition to her coaching work, Salma Shah authored Diversity, Inclusion and Belonging in Coaching. This book was shortlisted for the 2023 Business Book Awards and praised as both timely and forward-thinking.
The book is now part of the University of East London’s coaching curriculum, further establishing her as a thought leader. By combining personal experience with professional insights, she continues to influence both practitioners and academics in the field of inclusion.
Personal Life and Marriage

Many readers search for Salma Shah husband Andrew Smith or ask, is Salma Shah married? While she maintains privacy in her personal life, sources indicate that she is married to Andrew Smith, a former Lord Mayor of Westminster. The couple reportedly welcomed a child in recent years.
Although details like Salma Shah age are not widely disclosed, her public profile suggests she is in her mid-career, balancing family life with her influential professional commitments.
Faith, Identity, and Heritage
Another frequently asked question is, what is Salma Shah’s religion? She comes from a Pakistani Muslim background, though she does not publicly emphasize her faith. Instead, she channels her cultural identity into social advocacy, particularly her board role with Savera UK, an organization dedicated to ending culturally specific abuse.
Her values, rooted in heritage and identity, consistently shape her work across diversity, inclusion, and social justice. This connection reinforces the authenticity behind her leadership journey.
Why Her Story Matters Today
The relevance of Salma Shah: From Government Adviser to Diversity Champion and Corporate Leader lies in its inspiration. She demonstrates that leadership is not confined to one arena whether in government, media, or corporate boardrooms, she shows that influence is about adaptability, integrity, and advocacy.
Her story matters because it provides a roadmap for women, minority leaders, and professionals striving to make an impact across multiple sectors. In an era where inclusive leadership is essential, her example stands as a model of resilience and innovation.
Summary
Salma Shah’s journey from politics to media, entrepreneurship, corporate leadership, and social advocacy reflects the multidimensional nature of modern leadership. She exemplifies the title Salma Shah: From Government Adviser to Diversity Champion and Corporate Leader by breaking barriers and setting new standards for inclusion.
Her contributions in government, media, consultancy, corporate governance, and coaching make her a unique figure whose influence continues to grow. With her story, we see the power of heritage, determination, and purpose shaping impactful leadership.
FAQs
1. Where is Salma Shah from?
She was born in the United Kingdom to Pakistani immigrant parents who moved to the UK in the 1960s.
2. Is Salma Shah married?
Yes, she is reported to be married to Andrew Smith, a former Lord Mayor of Westminster.
3. Who is Salma Shah’s husband Andrew Smith?
Andrew Smith is known for his political and civic contributions, including serving as Lord Mayor of Westminster.
4. What is Salma Shah’s age?
Her exact age is not publicly confirmed, but she is recognized as a mid-career professional and public leader.
5. What is Salma Shah’s religion?
She comes from a Pakistani Muslim background, though she prefers to keep her faith private and focuses on her public leadership roles.